{"id":557918,"date":"2025-07-02T21:07:07","date_gmt":"2025-07-02T15:37:07","guid":{"rendered":"https:\/\/industryhit.com\/t\/?p=557918"},"modified":"2025-07-02T21:36:35","modified_gmt":"2025-07-02T16:06:35","slug":"thammudu-will-offer-audiences-a-unique-theatrical-experience-with-a-new-age-screenplay-and-making-producer-dil-raju","status":"publish","type":"post","link":"https:\/\/industryhit.com\/t\/thammudu-will-offer-audiences-a-unique-theatrical-experience-with-a-new-age-screenplay-and-making-producer-dil-raju\/","title":{"rendered":"“Thammudu Will Offer Audiences a Unique Theatrical Experience with a New-Age Screenplay and Making”: Producer Dil Raju"},"content":{"rendered":"

“Thammudu Will Offer Audiences a Unique Theatrical Experience with a New-Age Screenplay and Making”: Producer Dil Raju<\/span><\/strong><\/em><\/p>\n

After the blockbuster success of Sankranthiki Vasthunnam, popular production house Sri Venkateswara Creations is back with another potential superhit Thammudu. The film stars Nithiin in the lead, directed by Sriram Venu, and produced by Dil Raju and Sirish. Actresses Laya, Varsha Bollamma, and Saptami Gowda play key roles. Thammudu is all set for a grand worldwide theatrical release on July 4. Ahead of the release, producer Dil Raju<\/span> revealed the highlights of the movie in a recent interview with print and web media.<\/span><\/p>\n

– Sriram Venu has been associated with our banner since Arya – working with us as an assistant director, associate director, and scriptwriter. The reason he has stayed with us is not money, but the wavelength and relationship we share. In this industry, most work is done for money, but my approach is different. I prefer working with people I connect with – be it Anil Ravipudi, Srikanth Addala, Harish Shankar, Vamshi Paidipally, or Dasaradh. I don\u2019t believe in locking in directors and heroes with huge advances. Sriram continues to work with us because he feels comfortable here, not because we paid him a hefty amount.<\/span><\/p>\n

When Anil Ravipudi tells me he needs a certain amount next month, I make sure it\u2019s arranged. That\u2019s the bond we share. I know the talent of these directors. So, I give input when needed – during story development or in the editing room, but never interfere with their creative freedom. For Thammudu, Sriram showed us a 2 hour 45 minute cut, and after healthy discussions, we trimmed it down to 2 hours 30 minutes. Everything is done as a team, with the goal of making the film better.<\/span><\/p>\n

– After the first 20 minutes, the rest of Thammudu takes place in a single day. There are 5-6 action sequences, two of which were considered too violent, prompting the censor board to suggest an \u2018A\u2019 certificate. They offered a \u2018U\/A\u2019 if we removed them, but we refused. This film is made for the theatrical experience, and we want audiences to enjoy it fully. If this was an entertainer like Sankranthiki Vasthunnam, we\u2019d have urged families to come. But Thammudu is an action-driven film. Even if just the theatergoers are satisfied, that\u2019s what matters.<\/span><\/p>\n

The film took 150 days to shoot, and 80% of it takes place in a forest. Director Sriram Venu has focused on top-quality visuals and sound design to ensure it\u2019s thoroughly enjoyable on the big screen.<\/span><\/p>\n

– We\u2019re taking strong steps to curb piracy in the industry. Even the central government is supporting these efforts. Recently, four individuals were arrested for recording movies in theaters. These pirated prints are sold for $400 for small films and $1,000 for big ones. While that may be big money for them, it causes crores of losses for producers. We\u2019re tightening security gradually.<\/span><\/p>\n

– We’re also considering premier shows for Thammudu, but need proper permissions. Since I\u2019m the FDC Chairman, I have to make sure everything is done according to regulations. Netflix has already watched the film and liked it enough to acquire it.<\/span><\/p>\n

– Whether it’s piracy or negative campaigns, we have to face everything one step at a time. Reviewers should take a moment to consider the producer\u2019s effort. While the director and hero may feel the impact, it\u2019s the producer who takes the biggest loss. If I speak out about these issues, people say Dil Raju has an attitude. Recently, Nithiin was asked in an interview to share his strengths and weaknesses. I told him, as a well-wisher, \u201cYou started your career before Allu Arjun, but couldn\u2019t reach his range.\u201d Because of our relationship, I said it honestly. Don\u2019t interpret it negatively.<\/span><\/p>\n

– Ajaneesh has done brilliant sound design for Thammudu. We all want fresh, new films. Sriram wanted to attempt something new, and we gave him complete freedom. If the audience enjoys the Friday morning shows, it means we\u2019ve got a hit. Story-wise, the film is simple: it revolves around a conflict between a brother and sister and how they resolve it. But the screenplay and action makes it engaging.<\/span><\/p>\n

– These days, films don\u2019t work based on star image alone. As a producer, I believe in preparing a solid film and releasing it properly. If audiences like it, success will follow. Sankranthiki Vasthunnam did better than we expected because director Anil planned it perfectly. We\u2019re confident about Thammudu as well, though its range will be known only on release day. We\u2019ve stopped prematurely announcing OTT deals. Even OTT platforms are cooperating in this matter. The viewership for Thammudu will be a true reflection of the content.<\/span><\/p>\n

– We launched Dil Raju Dreams to give talented newcomers opportunities across departments. On day one, we received over 12,000 applications. After scrutiny, we shortlisted 1,400. For the producer category, 81 applied – out of which we selected 7 after checking company history and details. We’re following two models: one, if the story is good, we fund and produce the film with them. Two, they make the film and release it with our presence and guidance. This will help bring new producers into the industry.<\/span><\/p>\n

– We recently held the Gaddar Awards through FDC. We also plan to resume the Children\u2019s Film Festival, which had paused. Initiatives like online ticketing and run-track are in progress. Currently, our banner is producing Rowdy Janardhan, Yellamma, and Dethadi. Another project is also in the pipeline. Of the four movies we\u2019re making this year, all are scheduled for release next year. 5-6 more projects are in the scripting stage and will begin by 2027. These include films from SVC and Dil Raju Productions. Next year\u2019s lineup includes a film directed by Anil Ravipudi and another with Marco director Hanif Adani. We\u2019ve also locked films with two debut directors. One project is in collaboration with Animal\u2019s production team, for which we\u2019re currently looking for a suitable star hero. Apart from that, two or three more films are lined up under Dil Raju Dreams. We\u2019re constantly discussing what kind of content will draw audiences back to theaters.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

“Thammudu Will Offer Audiences a Unique Theatrical Experience with a New-Age Screenplay and Making”: Producer Dil Raju After the blockbuster success of Sankranthiki Vasthunnam, popular production house Sri Venkateswara Creations is back with another potential superhit Thammudu. The film stars Nithiin in the lead, directed by Sriram Venu, and produced by Dil Raju and Sirish. […]<\/p>\n","protected":false},"author":1,"featured_media":557919,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[9,11,17],"tags":[500,888,68537,53969,7444,64310,3602],"yst_prominent_words":[9319,13232,9557,9556,8966,8910,8922,9229,19225,19223,9004,8911,63138,19803,38555,60746],"read":true,"_links":{"self":[{"href":"https:\/\/industryhit.com\/t\/wp-json\/wp\/v2\/posts\/557918"}],"collection":[{"href":"https:\/\/industryhit.com\/t\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/industryhit.com\/t\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/industryhit.com\/t\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/industryhit.com\/t\/wp-json\/wp\/v2\/comments?post=557918"}],"version-history":[{"count":1,"href":"https:\/\/industryhit.com\/t\/wp-json\/wp\/v2\/posts\/557918\/revisions"}],"predecessor-version":[{"id":557920,"href":"https:\/\/industryhit.com\/t\/wp-json\/wp\/v2\/posts\/557918\/revisions\/557920"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/industryhit.com\/t\/wp-json\/wp\/v2\/media\/557919"}],"wp:attachment":[{"href":"https:\/\/industryhit.com\/t\/wp-json\/wp\/v2\/media?parent=557918"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/industryhit.com\/t\/wp-json\/wp\/v2\/categories?post=557918"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/industryhit.com\/t\/wp-json\/wp\/v2\/tags?post=557918"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/industryhit.com\/t\/wp-json\/wp\/v2\/yst_prominent_words?post=557918"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}